ETAM X ROUJE
Three girls under the same sun, a road leading to the sea, and the whole summer stretching out before them. This summer, Etam and Rouje unveil an exclusive capsule inspired by the French Riviera of the 1960s.
A meeting between Etam’s century-old swimwear expertise and Rouje’s retro, feminine and instinctive world, giving rise to a summer wardrobe imagined as a true escape into the sun.
Textured gingham and signature florals meet chocolate and red tie details : the collection presents a swimwear wardrobe designed to flatter the silhouette, made for days that begin by the water and drift into dusk.
At the heart of the capsule, one-piece swimsuits break away from traditional swimwear codes, transforming into bodysuits to be worn from the beach to the city.
Paired with body-skimming dresses or a cardigan, the silhouettes move effortlessly through every hour of the day.
A Riviera getaway...